News & Media

New Pharmaceutical Ethics and Integrity Education Online Tool Now Available

From Innovative Medicines Canada

Innovative Medicines Canada (IMC) is pleased to introduce a dynamic new Ethics and Integrity Education online tool to help its stakeholders understand the Code of Ethical Practices that guides the innovative pharmaceutical industry.

With short videos, interactive features, and Q&A segments, we hope this new tool will allow you to discover IMC’s Code of Ethical Practices and its importance in your day-to-day interactions. The tool also sheds light on commonly held misconceptions about practices of the innovative pharmaceutical industry.

For example, did you know:

  • The giving of gifts is strictly prohibited.
  • Adherence to the Code is a requirement of membership in the association
  • Breaches of the code can result in fines up to $100,000 and potential expulsion from the association

To access the tool, please visit the Ethics & Integrity: How We Live our Code website

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